Consumer Preference For Chatbots Is Challenging Brands To Think 'Bot First'

[McFurd]

Forbes - 8/16/2019 - Mathew Sweezey - Earlier this year, Google recently announced they had around one billion voice-enabled devices in the market, meaning one of every seven humans on the planet is engaging with one. With the surge in bot usage, new research has found that only 38% of consumers would prefer to talk to a human over engaging with a bot. Read more @ https://www.forbes.com/sites/forbescomm ... 1b81a910f8