The business of the World Cup – who makes money and how much?

[McFurd]

CNBC- 6/14/2018 - Michael Sheetz - The 21st FIFA World Cup kicked off Thursday in Moscow, with billions of people expected to watch soccer's superstars play for national pride in the world's most prestigious tournament. The World Cup is the most lucrative and costliest soccer event because those who pay for the tournament are not necessarily those who see its profits. FIFA, soccer's organizational leader around the world, rakes in billions of dollars in revenue every four years from the World Cup, while the nations that host the tournament foot a bill of $10 billion or more. Read more @ https://www.cnbc.com/2018/06/14/the-bus ... -much.html